Brouwerij Victorie

Head Brewer
Concept
Design

A non-conformist brewery that gives the power back to creatives

Concept

Tasty beer deserves a tasty label. As creative brewers we believe in the power of design. That's why we give upcoming artists and designers absolute creative freedom, a carte blanche, in the design of all our labels. No marketeers, no suits. The result? Raw art on a can.


Beer so different, you can't put a label on it. So we don't

We are a young brewery that don't necessarily follow the rules set by dinosaurs in the industry. We don't follow traditional guidelines when it comes to our recipes, so why should we categorize our beer like that? We challenge the status quo by crossing out these traditional beer styles. All our beer is 'lekker', and you simply can't put a label on that.